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Qiong Lin
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NMG Corporate Brand Refresh

As the brand design lead for Neiman Marcus Group (NMG), I am thrilled to unveil NMG’s corporate brand refresh, a significant achievement resulting from months of dedicated effort. Taking on the challenge of rebranding this esteemed luxury retailer, I have led the endeavor to redefine NMG's visual identity. The comprehensive overhaul reflects my strategic vision and creative prowess, resulting in a refreshed NMG brand that now authentically embodies the company's essence and principles. This remarkable transformation sets the stage for NMG's continued growth and success to revolutionize luxury experiences.

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